Ras Al-Khaimah is one of the seven emirates that make up
the United Arab Emirates (UAE). This emirate is in the northern part
of the UAE which shares a border with the territory of
Oman's Musandam. It is just a 45-minute drive from Dubai
International Airport and is the perfect getaway for business, leisure,
adventure, and luxury travel. The emirate has over 7,000 years of fascinating
history, culture and is home to the highest mountain in the UAE. It has a
year-long sunshine and 62 kilometres of white sandy beaches. Wow ! is it
it?
Ras
Al-Khaimah has enjoyed a steady stream of visitors from within the region
and beyond in recent years. It is a destination offering views of the
terracotta deserts and an international gourmet experience. It also promises
activities to suit adventure-seekers, spa-goers in addition to the exceptional
experiences available at the world-class resorts.
It is a must
for any traveller, travelling to UAE.
MEDIA
RELEASE
|
New
Delhi, 7th April, 2016: The
Ras Al Khaimah Tourism Development Authority conducted its first ever travel
trade roadshow in India on April 6 and 7, 2016, in Mumbai and New Delhi. The
educational sessions familiarized the Indian travel
trade community with Ras Al Khaimah to build a strong communication
process between the emirate and travel trade partners from India.
The 20-member delegation, comprising hoteliers, resorts, spas, and representatives of tour attractions, interacted with over 200 key travel and tour operators, MICE providers, up-market leisure operators and media personnel. Ras Al Khaimah is witnessing a positive trend from India, which has been identified as one of the fastest and strongest growing source markets in terms of visitor figures. In 2015, the emirate saw an 80 per cent increase in visitors from India when compared with 2014. The recent re-branding of the emirate is in line with its new tourism strategy, and an overall aim to position Ras Al Khaimah as a leading destination for leisure and business tourism. Ras Al Khaimah Tourism Authority plans to reach one million visitors by the end of 2018 and the promotional activities in 2016 will reflect this through a dynamic events schedule and rejuvenation of the emirate’s cultural offerings. The following years will also see a number of hotel openings and developments, including Anantara, Marriott and Crowne Plaza. It has a lot to offer making it an ideal holiday option for family vacations, honeymoons, adventure, wellness and luxury. It is famous for its diverse, authentic Arabian offerings. Under the umbrella of authenticity, the emirate offers a rich history, dating back 7,000 years and boasts 18 historic fortifications, castles and towers — all of which are rare within the UAE. Traditionally, inbound tourism from India has derived from the wedding and short stay sector incorporating a range of tourism activities including cultural and heritage tours, water sports, events, desert safaris or luxurious, indulgent breaks. The emirate’s strategy also includes promoting the right attractions and events to encourage travellers from India to lengthen their stay in Ras Al Khaimah.  Tina Kanuga, Director, Bathija Travels, who attended the roadshow, said, “A short drive from Dubai and Sharjah takes you to a stunning beach destination with scenic landscapes and deluxe properties with hot thermal springs. Ras Al Khaimah is unique as it offers mountains, terracotta desert camps as well as more than 60 kilometres of immaculate beaches and pristine coves. Ras Al Khaimah is the definite add-on in the UAE for all holidays, but is also a perfect holiday destination in its own right.”  About Ras Al Khaimah Tourism Development Authority The Ras Al Khaimah Tourism Development Authority was established in May 2011 under the government of
Ras Al
Khaimah. In order to achieve target growth of 1 million visitors by the end
of 2018, the authority aims to develop the emirate’s tourism infrastructure
and establish Ras Al Khaimah as a leading destination for leisure and
business travel, creating sustainable investment opportunities and enhancing
the quality of life for its residents.
Ras Al Khaimah’s Tourism Development Authority has a government mandate to license, regulate and monitor the emirate’s tourism and hospitality industry. The authority promotes the tourism sector through a variety of activities, including research and analysis of future tourism projects and current trends; representation of Ras Al Khaimah at local and international travel shows as well as introductory workshops and speaking engagements of the international travel trade industry. 
To learn
more about Ras Al Khaimah, visit us at:
www.rasalkhaimahtourism.com www.facebook.com/visitrasalkhaimah www.youtube.com/visitrasalkhaimah https://twitter.com/raktourism “RAK Tourism” iPad/iPhone App
Buzz
Media Public Relations
Buzz Media Public Relations has over 25 years of industry experience, giving it a cutting edge in the travel & tourism industry. We specialise in providing media and PR services to the tourism, hospitality and related sectors. The key services provided by us are advocacy, relationship management, communication with the public and media through social media, press conferences, media releases and liaising with Industry bodies, Principals and Associations.Further, Buzz is backed by DDP Publications, which has come to be recognized over the years as the backbone of the travel industry. It has over seven travel titles to its credit, along with a unique vertical, TravlTV.news.
For any other information, please contact:
Neha Nirmalkar: Phone: +91-11-41669477 / +91-9650399902 (PR Manager) E-mail:neha.nirmalkar@buzzindia.in |
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